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Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.


Interviews, panel discussions and content from the world's leading Sales, Marketing, Leadership and Motivation Thought Leaders! Brought to you by Sales POP! and Pipeliner CRM.

Apr 30, 2026

Carmen Sederino, Founder and Performance Master at Illuminated Story, joins John Golden to explain why the live keynote is a competitive advantage AI cannot replicate — and how leaders and sellers can build real executive presence through voice, body, and emotional choreography. She shares the 50/50 rehearsal rule, how authenticity works as a range rather than a fixed pose, and why pause is the most underused tool in business delivery. Learn more at https://illuminatedstory.com/.