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Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.


Interviews, panel discussions and content from the world's leading Sales, Marketing, Leadership and Motivation Thought Leaders! Brought to you by Sales POP! and Pipeliner CRM.

Aug 25, 2025

Selling your business is more than a transaction; it's the final act of your entrepreneurial story. But a great ending doesn't just happen—it's written years in advance.

Far too many entrepreneurs approach a sale unprepared, letting common (and avoidable) mistakes destroy the value they've worked so hard to build.

We brought in expert Chris Spratling, a coach and author who has mastered the art of the successful exit, to lay out a proven blueprint. He explains that buyers are looking for specific signals that a business is a low-risk, high-reward investment. Your job is to build those signals into your company's DNA long before you're ready to sell.