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Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.


Interviews, panel discussions and content from the world's leading Sales, Marketing, Leadership and Motivation Thought Leaders! Brought to you by Sales POP! and Pipeliner CRM.

May 21, 2025

Looking to raise capital for your early-stage or Series A company? This episode of the Expert Insight Interview features Kevin Gwynn White, co-founder of Expo Group, offering actionable insights into the current venture capital landscape. Kevin emphasizes the critical need to showcase tangible traction, build a robust financial model aligned with your accounting, and understand your revenue streams inside and out. Learn why demonstrating operational efficiency and a clear path to profitability are now paramount for attracting investors. Kevin also discusses the strategic advantages of utilizing fractional CFO services to bolster your financial preparedness and position your startup for funding success.