Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.
Maximizing Brand Activation and Event Engagement with Brandie Weaver
Interviews, panel discussions and content from the world's leading Sales, Marketing, Leadership and Motivation Thought Leaders! Brought to you by Sales POP! and Pipeliner CRM.
In this Expert Insights Podcast, John Golden talks with Brandie
Weaver, a brand partnerships and live events expert. Brandie
explains brand activation and the importance of engaging
experiences to capture data and connect with audiences. She shares
strategies for brands to maximize event value, such as setting
clear goals, choosing the right events, and standing out
creatively. Brandie also emphasizes post-event follow-up and
nurturing connections, offering examples of innovative event
experiences and unique engagement opportunities.
About the Podcast
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.