Aug 8, 2023
John Golden talks to behavior change specialist Adele Spraggon about how the brain makes decisions and how to improve them in this podcast. Subconscious patterns, negative sales voices, emotions and triggers, and brain rewiring are discussed. Adele discusses sales discussions, listening, following up, and overcoming sales nervousness. They also discuss the brain's plasticity and ability to shift patterns. The program ends with a recommendation to read Adele's book for further knowledge and change.