Apr 19, 2024
The subscription economy represents a seismic shift away from one-off transactions toward cultivating ongoing customer relationships and delivering continuous value. As Adam Levinter, founder and CEO of ScriberBase, explained, succeeding with the subscription model requires more than just changing how you bill customers...
Mar 9, 2024
In an age where screens dominate our lives, it's surprising to learn that direct mail, a method many consider old-fashioned, still has a strong impact. I talked with Mike Gunderson, a direct marketing guru, to uncover the secrets behind direct mail's success in the digital...
Jan 15, 2024
Join John Golden in this enlightening podcast episode as he interviews Doug Howarth, founder of HyperEconomics Inc. and author of "Hypernomics: Using Hidden Dimensions to Solve Unseen Problems." Delve into the concept of hypernomics, a groundbreaking approach to market analysis that ventures beyond traditional...
Dec 7, 2023
In this podcast episode, John Golden interviews Chase Harmer, founder of Wishes and Profit Pay. They discuss the lack of transparency in charitable donations and how Harmer's platform, Wishes, addresses this issue by providing a direct connection between donors and recipients. Wishes validates all causes and nonprofits,...
Dec 7, 2023
In this podcast episode, John Golden interviews Matthew Kleiman, co-founder and CEO of Cumulus Data Digital System. They discuss the concept of systems thinking, which involves viewing a facility or project as an interconnected system, similar to the human body. The COVID-19 pandemic has highlighted the importance of...